Baby Boot Camp - Earth's Best Organic® Brand Named Exclusive Sponsor of StrollerFriends® Powered by Baby Boot Camp®

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Earth's Best Organic® Brand Named Exclusive Sponsor of StrollerFriends® Powered by Baby Boot Camp®

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StrollerFriends Moms Group locations across the country create a supportive environment for healthy families

Moms seeking to support nutrition, fitness and healthy lifestyle habits in their families and their communities have a new friend: StrollerFriends®, a moms group sponsored by Earth’s Best Organic® brand and powered by Baby Boot Camp®.

StrollerFriends® is available nationwide, organized by local moms for families seeking a social group that is health-minded. Membership is free and includes the following:

weekly playgroups
monthly moms nights out
Earth’s Best® samples and coupons
specials on Baby Boot Camp® fitness classes
healthy activities for the entire family
community service projects throughout the year

Earth’s Best Organic® brand and Baby Boot Camp® will promote StrollerFriends® online at strollerfriends.com and through their respective websites, earthsbest.com and babybootcamp.com.

“We're excited to be a part of creating a community through StrollerFriends® activities that support a healthy family,” said Kristen Horler, CEO & Founder of Baby Boot Camp®. “This group provides an opportunity for moms to discover healthy local activities and develop lifelong friendships.”

Delivered by nationally certified fitness professionals, Baby Boot Camp® provides stroller-based fitness classes to help get moms fit.

“As part of The Hain Celestial Group, Inc. which promotes A Healthy Way of Life™, Earth’s Best Organic® brand is proud to be working with Baby Boot Camp® and provide moms and young children with products that help with Nurturing Baby the Purest Way™ possible,” states Kim Bremer, Senior Marketing Director for Earth’s Best® brand. Moms can feel good about themselves and what they are giving to their baby!

About Earth’s Best® Brand
For over 25 years the Earth’s Best® brand has provided babies with pure and simple foods to grow up on and helped to provide a cleaner safer world to grow up in. The Earth’s Best® brand now includes a complete line of organic infant formulas and infant foods, including jarred foods and new puree pouches, organic toddler foods specially fortified to meet the nutritional needs of growing children, chlorine free diapers and wipes, plus personal care products for babies and home cleaning needs. www.earthsbest.com

About Baby Boot Camp®
Baby Boot Camp® was created in San Francisco in 2001 by ACE-certified personal trainer Kristen Horler to balance the fitness needs of new moms with their desire to spend time with their children. All Baby Boot Camp classes follow the guidelines set by the American College of Obstetricians and Gynecologists and the American Council on Exercise. For more information on Baby Boot Camp and the new book based on the widely popular classes, Baby Boot Camp: The New Mom's 9-Minute Fitness Solution ($14.95, Sterling Publishing Co.), visit babybootcamp.com.

# # #

Baby Boot Camp Contact: Tiffany Connors, Director of Marketing 941.953.5000/marketing@babybootcamp.com

Earth’s Best Contact: Tracie Lesser, Burson Marstellar (312) 596-3521/ Tracie.Lesser@bm.com

Thursday, January 12, 2012 8:18:10 PM

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